John Gabrick
Today, it's hard to find an organization that hasn't adopted innovation in some aspect of their business. CEOs claim it in their annual reports, and product marketing is awash in claims of innovation. But few are truly successful at it.
Why so many claims of innovation? It's easy to do it once. The difficulty comes in trying to repeat it—continuously—exactly what's required to be considered innovative. It requires both participation and resources, and the commitment to dedicate the time necessary to ensure success. The creation of a successful innovation management program is the combination of business processes, accountability, tools, and a bit of art.
While innovation and creativity are critical to an organization’s success, it cannot be forced or even demanded of people. Many organizations mistakenly "push" innovation onto their employees by setting up idea submission websites or building elaborating brainstorming areas, however, they rarely yield success because they force rather than ask for innovation.
See How We Can Help YouInstead, the appropriate environment and processes need to be crafted, such that an employee’s innate creativity are naturally forthcoming. This entails addressing logistical, psychological, technical, and managerial aspects of the organization with our proven best practices and systems.
We've worked with hundreds of organizations and thousands of people to refine our processes. Through trial and error, we've learned what works and what doesn't work. Step by Step Innovation is the result of this work and in plain and simple terms--it works!